At interact16, choose from tailored tracks so you can focus on the topics most interesting and relevant to you. View the agenda now.


At Interact16, we've got an exceptional lineup of knowledgeable speakers to provide the know-how you need to implement successful campaigns, plans and strategies. New speakers being added daily. Check back soon!

Our keynote, Andy Crestodina, is a co-founder and the Strategic Director of Orbit Media, an award-winning 38-person web design company in Chicago. Andy has dedicated himself to the teaching of marketing. He is also the author of the book, “Content Chemistry.”

Andy Crestodina Orbit Media

Mike is CMO & Managing Director of intent-based digital marketing agency, Acronym, NYC. Formerly, Mike was publisher of Search Engine Watch and ClickZ and Producer of the SES international conference series. He is author of numerous books and white papers on the subject of search marketing.

Mike Grehan Acronym

John, a co-founder of Upward Brand Interactions, has more than 25 years of marketing leadership experience for top corporations in a range of business and consumer categories. He is responsible for all strategy, brand application, design, site organization, research and visualization aspects.

John Fimiani Upward Brand Interactions

Jessica is one part massive email marketing nerd and one part permission-marketing evangelist. She's stimulated ROI in customer- and data-driven marketing for a diverse clientele. In 2016, she joined the Barkley team as Director of Data-Driven Marketing, implementing the best practices she preaches.

Jessica Best barkley

Dan has been with HubSpot since 2007, leading the recruiting, training, and growth of HubSpot’s sales team. Dan has pioneered the concept of alignment between sales and marketing known as "Smarketing," a core tenet of inbound marketing now followed by thousands of companies around the world.

Dan Tyre HubSpot

Miles is an Agency Account Manager at Google. He oversees all things Google at 15 of the top Search Engine Marketing agencies in the US and Canada. He specializes in Paid Search and Display performance. In past lives, Miles has worked at both the White House and ABC News.

Miles Hayward Google

Joe is a storyteller and social entrepreneur on a mission – he’s the ‘Head Fryer’ at Hot Chicken Takeover, a new restaurant concept earning significant acclaim in central Ohio while providing supportive employment to dozens of adults affected by homelessness, incarceration, and poverty.

Joe DeLoss Hot Chicken Takeover

Mary is PR + Content Marketing Director at Upward. She has been developing exciting and successful public relations and content marketing programs for 10 years for companies around the country. Today, she also leads the Upward Content Marketing and Public Relations team.

Mary Garrick Upward Brand Interactions

Bob works for Nationwide where he has provided expertise in the Digital Strategy and User Experience Research teams. He employs a variety of usability and UX research techniques, ranging from persona creation and customer experience design workshops to concept testing and roadmap planning. .

Bob Hale Nationwide

Carolyn is a seasoned strategist with extensive experience in social media and mobile marketing. As a Strategy Director at Ologie, she focuses on the digital portfolio, with integrated content strategy serving as her particular brand of Nerd.

Carolyn Kent Ologie

David is the Global Marketing Communications Director at PolyOne and has been with PolyOne and its predecessor companies for 26 of his 35+ years in industry. David has presided over the Company’s 20 year web site evolution including the latest version launched in late 2015.

David Honeycutt Polyone

David is the Search Marketing Director at Upward Brand Interactions. He is responsible for developing SEO strategies for clients and oversees all search marketing campaigns, along with providing analysis on web data. He specializes in converting web visits into sales leads. David is certified in Google AdWords.

David Kragel Upward Brand Interactions

Crystal is an Interactive Director and leads the Upward Brand Interactions team of developers, designers, project managers and support specialists. Her expertise are in marketing-focused web development, including online content, user experience and information design for organizations around the country.

Crystal Olig Upward Brand Interactions

Bill is co-founder of Upward Brand Interactions and is the company’s Technology Director. His professional career encompasses website architecture, online marketing, application development, website development and hosting for a range of clients.

Bill Sterzenbach Upward Brand Interactions

Todd is the Director, Marketing & Communications, for Region Americas at Konecranes. For several years, while employed at HSR Business to Business (now gyro), Todd served as the agency digital account lead for several national brands such as GE, First Data and Fidelity Investments.

Todd Blair Konecranes

Stephen is Director of Digital & Content Marketing for the Manufacturing Advocacy and Growth Network (MAGNET), an Ohio MEP based in Cleveland. Originally from Northern Ireland, Stephen has spent the last 16 years as a Digital Content professional in Northeast Ohio.

Stephen Herron MAGNET

Ken has spent over 15 years defining a myriad of digital strategies ranging the entire spectrum of the communications landscape to monetize the buying funnel. That Holy Grail of marketing is exemplified in his current role as Global eBusiness Marketing Manager for Parker (a Fortune 250 company).

Ken Novak Parker Hannifin

Carrie is a Social Media Manager at Huntington Bank and currently oversees the bank’s social media strategy and insights. She first began her career in the agency setting where she supported her clients with social media and public relations strategies.

Carrie Dufford Huntington National Bank

Tip is a 15-year veteran within digital marketing. As Vice President of Enterprise Digital Marketing for Cardinal Health, he is responsible for the overarching digital strategy of, the company's intranet and the development of marketing automation campaigns for the enterprise.

Tip Rose Cardinal Health

Tim Sandlund is the Senior Project Manager at Marxent Labs, the leader in Virtual Reality and Augmented Reality solutions. Tim currently manages the Lowe's Holoroom project, which is the first Virtual Realty experience ever installed in a retail setting.

Tim Sandlund Marxent Labs

Craig is US Marketing Communications Manager for the Lincoln Electric Company, the world’s leading manufacturing of welding and cutting solutions. He is a career-long B2B marketer with wide ranging experience in the publishing, manufacturing, engineering and professional services industries.

Craig Coffey Lincoln Electric Company

Hadie is a storyteller and brand builder through all channels but her passion is with Public and Media Relations. She is an idea generator who loves group thinking and leads a fantastic team at OverDrive Inc. as the Communications Manager. Prior to this role, Hadie was at Sherwin-Williams.

Hadie Bartholomew Overdrive Inc

Sue is VP of Marketing for Simon Roofing, a commercial roofing company that is the 13th largest roofing contractor in the U.S. With more than 20 years of experience in B2C and B2B marketing, Sue has embraced many dramatic changes in marketing – digital marketing being one of the most exciting.

Sue Stricklin Simon Roofing

Tim is a Search Marketing Strategist at Upward Brand Interactions. He works with clients to create, implement, and analyze search marketing campaigns. Tim specializes in developing leads in the fields of education and industrial manufacturing, and he is certified in Google AdWords.

Tim Nester Upward Brand Interactions

Kendall is Chair and associate professor of marketing at Wright State. Kendall has worked in private sector marketing management positions for AT&T and NCR, has participated in a successful IPO with Citrix, and has held executive marketing positions with multiple e-commerce firms

Kendall Goodrich Wright State University


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    Thursday, April 7, 2016 9 am - 5 pm

    Arena Grand Theatre/Studio Movie Grill

    175 W. Nationwide Blvd, Columbus, OH 43215

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